Overview
CiRCLE CAMPAiGN is the theme song of maimai でらっくす CiRCLE, the installment that launched on September 18, 2025. Composed by サツキ (Satsuki) and featuring Hololive Production VTuber Kanata Amane (天音かなた) on vocals, the track serves as the campaign anthem for CiRCLE's collaborative "tricolor" event mechanic, where players split into teams to complete challenges on a circular stage. The lyrics describe overflowing emotions connecting and taking shape, a circle (サークル) of participants building toward a shared stage that expands outward. This marks サツキ's first original commission for the maimai series, following their earlier contributed track メズマライザー, and it is the first default theme song for a maimai DX version since プリズム△▽リズム in PRiSM.
The song runs at 182 BPM with a brisk, pop-oriented energy that suits its campaign-trailer feel. The Master chart, designed by はっぴー (Happy) at level 13+ (constant 13.7), provides a technical challenge centered on dense slide patterns, while the Expert chart by サファ太 (Safata) at level 11 offers a solid intermediate step. Kanata Amane's vocal performance marks her only appearance in the maimai series; she graduated from Hololive on December 27, 2025, roughly 100 days after CiRCLE went live. The music video was produced by eureka inc. with illustration by Masako Wada, giving the song a polished, character-driven visual identity tied to CiRCLE's circular motif.
Videos
Charts
DX
BASIC
4(4)
254 notesDesigner: -|Tap 223Hold 9Slide 8Touch 6Break 8
ADVANCED
7+(7.6)
405 notesDesigner: -|Tap 337Hold 18Slide 15Touch 28Break 7
EXPERT
11(11)
619 notesDesigner: サファ太|Tap 418Hold 65Slide 54Touch 19Break 63
MASTER
13+(13.7)
965 notesDesigner: はっぴー|Tap 661Hold 40Slide 188Touch 37Break 39
Trivia
- CiRCLE CAMPAiGN was composed as the theme song for maimai でらっくす CiRCLE, making it the first dedicated default theme song for a maimai DX version since プリズム△▽リズム in PRiSM.
- This is composer サツキ (Satsuki)'s first original commission for the maimai series. Their previous maimai appearance was the contributed track メズマライザー (Mesmerizer).
- The vocalist Kanata Amane (天音かなた) of Hololive Production's fourth generation makes her only maimai appearance with this song. She graduated from Hololive on December 27, 2025, approximately 100 days after CiRCLE's launch.
- Kanata Amane is the third Hololive member to participate in a maimai original song, following Tokino Sora and Sakura Miko for マイオドレ！舞舞タイム.
- The song's flavor text reads: 'This is the center of a circle where overflowing feelings connect and take shape,' establishing the collaborative theme of the CiRCLE version's tricolor team event.
- The music video was produced by eureka inc., with additional work by G2, POhL, and Minami Fuji (CARAVAN), and illustration by Masako Wada.
- The Master chart (level 13+, constant 13.7) was designed by はっぴー (Happy), and the Expert chart (level 11) by サファ太 (Safata). Basic and Advanced charts have no credited designer.
- The full song is 2 minutes and 31 seconds long.
FAQ
- Who composed CiRCLE CAMPAiGN?
- The song was composed by サツキ (Satsuki), marking their first original commission for the maimai series after contributing the track メズマライザー (Mesmerizer) to the game.
- Who sings CiRCLE CAMPAiGN?
- The vocals are performed by Kanata Amane (天音かなた), a fourth-generation VTuber from Hololive Production, in her only appearance in the maimai series.
- What version of maimai added CiRCLE CAMPAiGN?
- The song debuted as the theme song of maimai でらっくす CiRCLE, which launched on September 18, 2025, in Japanese and Asian versions.
- What is the BPM of CiRCLE CAMPAiGN?
- The song has a tempo of 182 BPM.
- Who designed the Master and Expert charts for CiRCLE CAMPAiGN?
- The Master chart (level 13+, constant 13.7) was designed by はっぴー (Happy), and the Expert chart (level 11) was designed by サファ太 (Safata).
- What are the lyrics of CiRCLE CAMPAiGN about?
- The lyrics describe overflowing emotions connecting and taking shape in a circle, with themes of collaboration, creating a shared stage as a community, and moving from imagination to perception.
- Is CiRCLE CAMPAiGN related to Hololive?
- Yes, the vocalist Kanata Amane was a member of Hololive Production's fourth generation. She graduated from Hololive on December 27, 2025, about 100 days after CiRCLE launched, making this song her sole contribution to the maimai series.
- How long is CiRCLE CAMPAiGN?
- The full track length is 2 minutes and 31 seconds.
