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Overview

♡マイマイマイラブ♡ (read as "My Mai My Love") is a maimai original song created by ビートまりお (Beat Mario), a veteran composer and vocalist best known as a core member of the doujin music circle COOL&CREATE. The track debuted in maimai DX on October 4, 2019, and holds the distinction of being Beat Mario's first solo contribution to the series, his only prior involvement was the collaborative piece "welcome to maimai!! with マイマイマー" in ORANGE PLUS, released over four years earlier. True to its heart-adorned title, the song is a high-energy, self-referential love letter to the maimai franchise itself, delivered through Beat Mario's signature blend of rapid-fire synth melodies and playful vocal work. The song made history as the very first original composition in the entire maimai series to be unlocked through an event-area system, the からめるちほー (Karameru Chihō), before entering the general song pool on December 13, 2019. The accompanying music video was produced by からめる (Karameru), a Japanese illustrator and animator known for his distinctive character designs; the video also served double duty as a promotional vehicle for League of Wonderland (リグワン). The song has remained available across all regions (Japan, International, USA, and China) since its standard release. The Master chart, designed by サファ太 (Safata), carries a level 12+ difficulty (constant 12.9) with 685 notes. Its most distinctive moment comes near the end: a low-speed slide section timed to coincide with a character bearing the kanji "未来" (future) crossing the screen in the MV, a deliberate pacing gimmick that disrupts the 170 BPM flow. The Expert chart, designed by 華火職人 (Hanabi Shokunin), covers 433 notes at level 10 and employs upper-slide patterns, while the Master chart places its slide sequences at the bottom of the play field, giving each difficulty a distinct spatial feel. Over the course of maimai's version history, the Master chart has fluctuated between Lv12+ and Lv13 before settling back at Lv12+ from FESTiVAL onward.

Videos

Official PV

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Official PV

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Master chart

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Expert chart

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Charts

DX

BASIC
4(4)
183 notesDesigner: -|Tap 142Hold 20Slide 4Touch 8Break 9
ADVANCED
7+(7.6)
301 notesDesigner: -|Tap 203Hold 55Slide 8Touch 24Break 11
EXPERT
10(10)
433 notesDesigner: 華火職人|Tap 258Hold 49Slide 30Touch 44Break 52
MASTER
12+(12.9)
685 notesDesigner: サファ太|Tap 454Hold 18Slide 100Touch 77Break 36

Trivia

  • ♡マイマイマイラブ♡ was Beat Mario's first solo appearance in the maimai series, his only prior involvement was the collaborative track "welcome to maimai!! with マイマイマー" in ORANGE PLUS, over four years earlier.
  • The song was the first original maimai composition in the series' history to debut through an event-area unlock system (からめるちほー), rather than through standard version rotation or in-game purchases.
  • The music video was produced by からめる (Karameru), a Japanese creator whose distinctive illustration style also extended this video into a crossover promotion for League of Wonderland (リグワン).
  • A low-speed slide section near the end of the Master chart is synchronized with a character labeled "未来" (future) crossing the screen in the MV, creating a deliberate tempo contrast against the song's consistent 170 BPM.
  • The Master chart has undergone level adjustments across maimai versions: originally Lv12+ in DX, raised to Lv13 from DX+ through FESTiVAL, then lowered back to Lv12+ from FESTiVAL onward.
  • The Expert chart (designed by 華火職人) uses upper-portion slide placements, while the Master chart (designed by サファ太) concentrates its slide patterns at the lower edge of the play field, giving each a distinct visual identity.
  • Playing all difficulties of the song unlocks the title "毎時 毎分 ♡maimai LOVE♡" (Every Hour, Every Minute ♡maimai LOVE♡), originally a silver title in CiRCLE PLUS later demoted to white.
  • Playing QUEEN and ♡マイマイマイラブ♡ in a single credit unlocks the title "マイマイマイ マイマイ マイライフ" (Mai Mai Mai Mai Mai Life), which was upgraded from a white title to silver in CiRCLE PLUS.

FAQ

Who composed ♡マイマイマイラブ♡?
The song was composed and performed by ビートまりお (Beat Mario), a veteran doujin music artist and member of the COOL&CREATE circle.
When was ♡マイマイマイラブ♡ added to maimai?
It debuted in maimai DX on October 4, 2019, as an event-area unlockable in からめるちほー (Karameru Chihō), and entered the standard song pool on December 13, 2019.
What is the BPM of ♡マイマイマイラブ♡?
The song has a consistent BPM of 170 throughout, though the Master chart features a low-speed slide section as a visual gimmick.
What difficulty levels do the charts of ♡マイマイマイラブ♡ have?
The DX charts span Basic (Lv4), Advanced (Lv7+), Expert (Lv10), and Master (Lv12+). The Master chart uses a constant of 12.9.
Who designed the charts for ♡マイマイマイラブ♡?
The Expert chart was designed by 華火職人 (Hanabi Shokunin), and the Master chart was designed by サファ太 (Safata). The Basic and Advanced charts have no credited designer.
What is ♡マイマイマイラブ♡ about?
The title is a pun on "my my my love" and マイマイ (maimai), making the song a self-referential love letter to the maimai franchise itself, delivered through high-energy synth-pop with playful vocals.
Who created the music video for ♡マイマイマイラブ♡?
The MV was created by からめる (Karameru), a Japanese illustrator and animator, who also used the video as a crossover promotion for League of Wonderland (リグワン).
Has the Master chart level of ♡マイマイマイラブ♡ changed over time?
Yes. The Master chart debuted at Lv12+, was raised to Lv13 from maimai DX+ through FESTiVAL, and was then lowered back to Lv12+ from FESTiVAL onward.

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